Profit Growth Systems

Profile of Warwick Reader

Warwick is a dynamic and flexible business development specialist who has been providing business growth and strategic marketing support and advice to a range of businesses over the past 25 years.

This has included helping small business start-ups enter the market through to putting in place complex strategic marketing plans to help turn around the fortunes of large organizations. For example, as General Manger, Marketing and Business Development for a large maritime port company Warwick was responsible for developing strategies and tactics that have led to the doubling of customers (ships) using the major industrial port of Port Kembla in the next couple of years.

On a smaller scale, while Executive Director of the Illawarra Business Advisory Service, he has had extensive experience in advising small to medium businesses on the best methods to start-up and grow their companies.

Warwick was also a founding Director of and instrumental in establishing Australia's Industry World Limited - an award winning regional tourist operation in the Illawarra focusing on the steel works and industrial harbour. He has also run his own small sales company and knows from experience the type of pressures many business operators are under to grow their customer base and increase turnover while at the same time managing finances, staff and government regulations.

Now operating his own business and marketing consulting company, "Profit Growth Systems", Warwick is able to use his marketing, business development and commercial skills and experience to deliver outstanding results for clients who are committed to growing their businesses. A number of large and small local businesses are already benefiting from the marketing and profit growth ideas Warwick is providing to them.

Warwick can provide your organisation with the type of senior management practical advice that has helped a broad range of organisations increase their business activity, improve brand awareness and gain more customers. He is an innovative and strategic thinker with a good track record in turning commercial ideas and concepts into reality. Living and working in the Illawarra for over 25 years, Warwick is also well aware of the needs of the region and its businesses and residents. He also has many contacts across a broad spectrum of the community. He is more than willing to provide presentations and talks to local service groups and industry organisations on leading edge and 'out of the box' marketing techniques that will massively grow small to medium sized businesses.

Clients include:

South Coast Equipment – commercial and property advice
BlueScope Steel – strategic planning
Port Kembla Port Corporation - business development consultancy
Property Penguin – marketing strategies
Manildra Group – commercial and business development advice
PNG Port Corporation - KPI & benchmarking consultancy
Conacher Architects – marketing strategies
NSW Maritime – business planning
Woonona Bulli RSL Club – marketing strategies
Mission to Seamen - business planning
Illawarra Business Chamber - business planning
Wollongong Golf Club - strategic marketing workshop facilitation
Several smaller startup businesses – marketing and business advice


“Warwick has been providing us with strategic advice on a number of issues for our company. I have found him to have the knowledge and expertise, as well as the professional approach, to help us make some important business development decisions.”
Paul Newman - Chairman, South Coast Equipment Group of Companies, Wollongong